Recruitment Marketing Strategist – (US – Remote)
Location: Atlanta, GA
Category: Strategy and Client Service
Department: Client Strategy
Job ID: 41512
Location: Atlanta/Nationwide – Remote
People empowering people.
At Symphony Talent, we're all about people—connecting, inspiring, and hiring them for jobs that transform their lives and our clients' organizations.
Our human approach, synergistic technology, and brand solutions deliver the outcomes you care about – from reach to retention – by coordinating talent leaders and their teams and enabling them to improve and advance continually.
Symphony Talent supports more than 900 clients worldwide, including the world’s leading brands. Its headquarters are in New York, London, Bangalore, and Belfast, with over 300 multinational employees.
Position Overview: The Recruitment Marketing Strategist will serve as an on-demand consultant, partnering with existing enterprise-level clients to understand their current recruitment marketing tactics. You'll look across their suite of Symphony Talent solutions to provide guidance/recommendations/optimization opportunities. This role requires a strategic (analytical) mindset, creativity, and the ability to adapt strategies to meet the unique needs of different organizations. The ideal candidate will have experience directing recruitment marketing efforts within an enterprise organization and will excel at translating client needs into actionable paths forward.
In this role, you’ll be a critical link, aligning various solution teams within Symphony Talent, ensuring seamless client outcomes, and working with Symphony Talent's existing suite of solutions, leveraging them to create a single omnichannel strategy that allows teams to execute against a shared vision. In some cases, you'll be a detective, listening to the client and client teams and evaluating what is being offered to create this strategy. Other times, you'll analyze client activity in their platforms, listen to their goals, and identify efficiencies, ways of working, or automation opportunities to help them optimize conversions.
Key Responsibilities:
- Consultative Strategy Development: Collaborate with internal client-facing teams to understand client recruitment needs, business objectives, and pain points. Create customized, data-driven recruitment marketing strategies that leverage their existing suite of solutions to drive client satisfaction, engagement, adoption, and advocacy.
- Employer Branding: Evaluate effectiveness of current activation efforts and suggest alternative tactics that leverage their unique values, culture, and unique selling propositions to their target talent pools.
- Campaign Management: Design and implement tailored CRM marketing campaigns utilizing best in class email deliverability recommendations and persona driven content selection in drip, automated workflow, SMS, and email tactics.
- Content Creation: Oversee the development of engaging content for clients, including job descriptions, employer branding materials, and multimedia assets. Ensure that content is compelling and aligned with each client’s brand messaging.
- CRM Strategy: Develop and deliver CRM strategies for clients. Implement CRM tools and processes to optimize candidate interactions, nurture relationships, and drive conversions.
- Email Marketing: On a time-bound / set deliverable basis, you may create and execute targeted email marketing campaigns for clients. You will teach them best practices and share knowledge to help them independently find success with their platform.
- Internal Client Voice Representation: Act as the client's voice within the organization. You'll be a key driver in Symphony Talent's transformative journey to bring our clients' voices into every area of our business.
- Partnership with Product Teams: Collaborate with internal Product teams to influence functional, design, and operational decisions based on client needs and feedback. From your experience as a TA / RM practitioner you’ll help ensure that product solutions and innovations align with recruitment marketing objectives and enhance client outcomes.
- Data Analysis: Utilize analytics and reporting tools to measure the success of recruitment marketing initiatives for each client. Provide actionable insights and recommendations to refine strategies and achieve client objectives.
- Client Relationship Management: Build and maintain strong relationships with clients. Provide expert advice, manage expectations, and ensure high levels of client satisfaction throughout the engagement.
- Market Research: Stay abreast of industry trends (Employer Brand / Recruitment Marketing / Candidate Experience) and standards of excellence (email benchmarks, website performance, TA selection processes). Use this knowledge to offer clients cutting-edge strategies and solutions that set them apart in the talent marketplace.
- Project Management: Manage multiple client projects simultaneously, ensuring timely service delivery and adherence to client requirements. Coordinate with internal teams and clients to ensure smooth initiative execution.
Key Outcomes:
- Directly engage with optimization clients to evaluate current usage, discuss concerns, and provide recommendations to increase adoption, client satisfaction and retention
- Partner with Training team to drive completion of Full Funnel Framework education company-wide by end of year
- Drive the creation of Center of Excellence standards collection, documentation and distribution, beginning with CRM (system / data hygiene; always-on nurture cadences; utilization of automation for segmented audiences)
- Contribute to developing a standardized Quarterly Business Review deck, talking points, and data story to be used by client-facing teams in Q4
Required Qualifications:
- RM Experience: Minimum of 5 years of experience in a senior / lead / managerial recruitment marketing or employer brand role, with a proven track record directing recruitment marketing strategies for enterprise-level clients.
- Recruiting / Talent Acquisition Experience: 5+ years in talent acquisition / recruiting roles responsible for filling requisitions (directly as a Sourcer/Recruiter or similar capacity that provides clear understanding of talent acquisition to speak the client’s language and quickly identify pain points in the end to end process)
- Consulting / Stakeholder Management Expertise: Demonstrated experience successfully supporting, navigating, and creating positive outcomes within heavily matrixed environments and at varying levels.
- CRM and Email Marketing: Proven experience developing and implementing CRM strategies and email marketing campaigns tailored to optimize conversions.
- Analytical Skills: Strong ability to analyze data and metrics to quickly infer insights, tell the data story, and drive decision-making to optimize recruitment marketing strategies.
- Communication: Exceptional written and verbal communication skills, with the ability to convey complex ideas clearly and persuasively to clients.
- Project Management: Proven project (and time) management skills, with experience managing multiple (client) engagements with sometimes competing priorities.
- Technology Proficiency: Proficiency in recruitment marketing tools (and tactics) used at each stage of the candidate journey from programmatic media, job distribution, career site, CRM nurture, and ATS (functionality – deep knowledge of ATS tech is not required). Ideal applicants will have experience in SmashFly or SmashFlyX CRM platform.
Preferred Qualifications:
- Certifications: Relevant certifications in recruitment marketing, employer branding, digital marketing, or analytics are a plus.
Additional Benefits:
- Remote first global organization
- Competitive base + variable compensation, unlimited PTO
- Great benefits package, including a 401(k) plan, paid child leave & wellbeing offerings
- Learning & growth programs
- Open, collaborative culture
Only candidates with proper permits to work in the United States can be considered. Symphony Talent is committed to equality of opportunity in employment. It has been and will continue to be the policy of Symphony Talent to provide full and equal employment opportunities to all employees and candidates for employment without regard to race, color, religion, national or ethnic origin, veteran status, age, sexual orientation, gender identity, marital status, pregnancy, childbirth or physical or mental disability. This policy applies to all terms, conditions and privileges of employment, such as those pertaining to training, transfer, promotion, and compensation. Symphony Talent is committed to a drug-free workplace.
Inspired by our people-led mission to advance the future of candidates and companies? Apply now, and let’s make an impact together at Symphony Talent.
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